MadWorld, Chinatown Wars showing poor sales
Friday, April 17th, 2009
Nintendo's adult audience not worth the trouble?
A criticism from many gamers of Nintendo is how tame they've been in what content they allow on their platforms, particularly the DS and Wii.
As with its predecessors, though, Nintendo has been willing to sneak at least a minority of "adult" titles in there, this being a particularly popular trend lately with the likes of high profile titles Grand Theft Auto: Chinatown Wars and MadWorld seeing release, and to great reviews.
Many gamers, especially with analyst predictions, have been hopeful sales would prove robust and "show Nintendo the light", so to speak, but unfortunately this has not been the case (at least not in the U.S.), with poor sales for both those titles -- House of the Dead, published along with MadWorld by Sega, suffered a similar fate at 45,000 first-month sales -- and the usual first-party "tame" releases still dominating the charts, an exception being Pokemon Platinum (great game, but doesn't help).
MadWorld came in with 66,000 units, having debuted March 10. Chinatown Wars, on the other end, reported 89,000 units (a significant difference from the estimated 200,000 - 450,000), and released March 17. Sega apparently is happy with both their titles, however, as we see from a recent interview with their vice president of marketing Sean Ratcliffe on VentureBeat:
"House of the Dead has done very well and has absolutely met our expectations. The first set of data for Mad World is very encouraging, as well.
If [MadWorld] resonates with the audience [...] we absolutely want to make that into a franchise. I think it’s unique, and there are many aspects of that game which are sort of pushing boundaries. And it’s just great fun."
Going by the Entertainment Software Rating Board's (ESRB) data, the DS currently hosts seven M-rated games out of over 1,000, with the Wii at 26 out of just under 1,000.
Are Nintendo's consoles best left to the younger generation?