HIDDEN MELODIES REVEALED WILDLY SUCCESSFUL IN LA AND SF
THE SWAY MACHINERY USHERS 1,200 FANS INTO A NEW YEAR
“[The Sway Machinery] reinvent the sacred music of the past, transforming a purely vocal tradition into a thumping, instrumental celebration of Judaism's venerated back catalogue.” - Mother Jones
JDub Records is excited to report that the 2 West Coast performances of Hidden Melodies Revealed were a hit in both Los Angeles and San Francisco. The Sway Machinery shared their avant garde interpretation of the Jewish New Year with over 1,200 happy fans—most of which spent the night drinking and dancing along to the sweet sounds and vibrant visuals of HMR.
In Los Angeles, the 573-strong crowd packed into the Wilshire Blvd. Temple and rocked out with The Sway Machinery. We even spotted Adam Levine of chart-topping band Maroon 5! The night also included a visit from Fox News.
In San Francisco, the crowd at Temple Emanu-El numbered 641, with tons of people hitting the dance floor well into the night. We overheard one fan exclaim “Well, guess we ended up in a temple for Rosh Hashanah after all!”
Photos from Hidden Melodies Revealed are on Flickr:
LA - http://tinyurl.com/HMRLAPICS
SF - http://tinyurl.com/HMRSFPICS
Everyone involved with the events was delighted to note that both nights offered an incredibly diverse crowd, a detail that is very much aligned with JDub's mission of encouraging cross-cultural dialogue among fans. Again, we'd like to thank our funders, the Jewish Community Foundation of Los Angeles the Richard and Rhoda Goldman Fund and the Koret Foundation, and our cosponsors, Tablet Mag, Myspace Music, Reboot/10Q, The Jewish Federation of Los Angeles, The Hub at JCC-SF, and the Six Points Fellowship for Emerging Jewish Artists
On a final note, these are really the days where friends are supposed to make amends as the New Year begins. Have you seen The Apologenerator 5000? It's sorry made easy!
Have a happy and healthy New Year,
7 E. 10th St., 3rd Fl.
NY, NY 10003
Soulico - Exotic on the Speaker 10/6
Girls in Trouble 10/26
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